How'd you manage to do that?

Are you an aspiring artist that can’t seem to get your foot into the right doors? Need a 1-man fan club to help spread the word about how you’re the best thing since sliced bread? You probably just need a manager. A wise woman by the name of Lady Eloise once said, “You shouldn’t have to blow your own horn…You should get others to do it for you.” This perverse cougar may have been on to something. As a creative genius, it may be difficult to handle all of those “music business” duties that come with achieving success. (I.e.: getting opportunities to perform, booking shows, rubbing elbows with the movers and shakers of the biz, etc.) A manager can help alleviate those sources of stress while keeping you focused on your craft. Cool. So we got that out of the way. Wait a second…Where are you going to find this manager? My advice is to look around you. An enthusiastic and ambitious friend may have to do the trick for now. In your early stages, you probably won’t be able to afford a big shot manager and those guys may not be best suited for you any way. They typically have other, more famous clients and your career won’t be their primary focus. Moreover, the advantage of a friend-turned-manager is in your ability to trust him/her. Because, they’re your friend already, you know they’ll be in your corner. Have a meeting or two, make sure you’re both on the same page, develop a plan of action, and start spreading the news! Until next time, do YOU, do music.

-Gilles